The Importance of Business Models to Building Great Products

Don't turn product managers into mindless feature pushers or robotic project managers. (#83)

It’s been 4 weeks since my last post. Ouch. Sometimes life gets in the way, which has included a lot of travel and getting sick. I tell people all the time, “you need to ruthlessly prioritize and focus on what matters.” Admittedly I have a tough time doing that myself! But in this case I had to prioritize work and getting better. Now I’m back. 😀

Don’t Put Product Management in a Box

It’s easy to think about a product myopically and focus entirely on features. With a growing trend towards founder mode and the challenging of product management on a whole, the role of product manager is quickly reduced to “feature pusher.”

Product management is more than that.

I’d argue it’s almost everything (I’m biased, I’m a product person).

Product managers cannot do their jobs without understanding the bigger picture. Shipping features is great, but it’s meaningless unless those features are connected to the core of the business.

The more you shove product management and product managers into a box, the …