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From Empathy to Scale: What Stage Are You Really At?
A deep dive case study on applying the 5 Stages of Lean Analytics, with an ecommerce subscription brand.
Feb 27
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Ben Yoskovitz
8
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From Empathy to Scale: What Stage Are You Really At?
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When Product Usage is Actually a Bad Thing
Not all usage of your product is good or signals that a customer is happy. Products focused on automation (often through AI) want to minimize usage.
Feb 6
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Ben Yoskovitz
6
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When Product Usage is Actually a Bad Thing
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A Deep Dive into Time to Value (TTV)
What is Time to Value? How is it measured? Is it useful to track? (#57)
Jan 9
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Ben Yoskovitz
17
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A Deep Dive into Time to Value (TTV)
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Deconstructing & Mapping B2B SaaS Business Models
Freemium vs. Free Trial vs. Enterprise: how they monetize, acquire customers & activate/engage users.
Nov 28, 2023
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Ben Yoskovitz
15
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Deconstructing & Mapping B2B SaaS Business Models
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The Problem with Product Management
No surprise, it's a people problem. And a structural one. Product management is important, but it's different at each company and coming under fire.
Nov 21, 2023
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Ben Yoskovitz
14
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The Problem with Product Management
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Using Product Requirement Docs for Scoping Features & Uncovering Unknowns
Write things down. It'll help you & your team scope the right work, discover issues before they arise and get aligned.
Nov 14, 2023
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Ben Yoskovitz
13
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Using Product Requirement Docs for Scoping Features & Uncovering Unknowns
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4 Ways to Use Customer Journey Maps Successfully
You can't figure out what you can't map (and then measure). Customer journey maps are the answer. (#45)
Oct 10, 2023
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Ben Yoskovitz
14
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4 Ways to Use Customer Journey Maps Successfully
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There's Nothing Wrong with MVPs
The definition for MVP has been mangled almost beyond recognition. But I still think the concept works beautifully. (#43)
Sep 26, 2023
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Ben Yoskovitz
15
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There's Nothing Wrong with MVPs
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How Do You Decide to Build a Feature to Close a Deal?
Product managers get blasted with feedback. The most challenging comes from sales. (#40)
Sep 5, 2023
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Ben Yoskovitz
18
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How Do You Decide to Build a Feature to Close a Deal?
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Small Features, Big Decisions: Unpacking the Myth of the Quick Add-On
Not all small features are easy to build. Some can have massive impact on your product, value proposition, strategy and more. (#36)
Aug 8, 2023
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Ben Yoskovitz
5
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Small Features, Big Decisions: Unpacking the Myth of the Quick Add-On
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Your Startup is a System You Can Map to Identify Problems, Align the Team & Win
Startups can quickly get complex and confusing, leading to all sorts of issues. (#18)
Apr 4, 2023
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Ben Yoskovitz
16
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Your Startup is a System You Can Map to Identify Problems, Align the Team & Win
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4 Steps to Building Super Sticky Products Leveraging Your Best Users
Treat your best users well and they'll reward you with even more engagement (#13)
Feb 28, 2023
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Ben Yoskovitz
8
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4 Steps to Building Super Sticky Products Leveraging Your Best Users
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